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How to Make Your Website Stand Out From the Crowd

Posted by Francois Muscat On January - 10 - 2012

Anyway you look at it, if you really want your website to be a success, you must have a strategically worked out digital marketing plan regarding your website visitors and what action you want them to take. Most other companies with websites don’t do this so you can set yourself apart from th

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Do you know your website audience?

Posted by Francois Muscat On November - 24 - 2010

You want to attract people who are interested in what you have to offer. Knowing who your audience is and what they are looking for is critical. Your website needs to focus on a specific segment of people with a specific need. Many people try to make their website be too broad and be everyt

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Get your website visitors to take action

Posted by Francois Muscat On September - 30 - 2010

In order to have a successful website, you need your visitors to take action.  You might have exactly what they need. If you have your visitors interested, how can you get them to commit? You also might have a clear and compelling offer, but that is not always enough to let them take the final dec

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