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Blogging is Really Something You Can Do For Free

Posted by Francois Muscat On November - 7 - 2011

A blog that is free cannot be worth anything…right? Most of us have been mentally conditioned to pay for everything when we need good results. This is not the case with blogging when you want to use it to increase your search engine rankings, increase visitors, etc. Blogging is really something y

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Category: Search, Social
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The Social Media Landscape

Posted by Francois Muscat On September - 6 - 2011

With the ever rise of new social networks, blogs, social bookmarking and other social media related channels, it has created a new source of traffic to your website and blog. A top story on Digg can drive much more traffic to your website than a top search engine ranking could ever do. This has

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Category: Search, Social
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Don’t worry about your rutabagas, your garden is safe. That isn’t the type of farmer I’m talking about. The ones that are in trouble with Google are “content farms” that flood the Internet with a never ending stream of low quality content. Why? Well one of the major components of search e

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Category: Search
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Don’t let the “S” in SEO stand for Sucker

Posted by Chuck Bankoff On February - 10 - 2011

A personal friend of mine…an attorney, told me that he contracted with a search engine optimization company, (let’s call them the “Mellow” Pages) because they claimed to specialize in search engine optimization for personal injury attorneys. $6,000 later he was asking me why he was get

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Betty Wants to do SEO Herself…

Posted by Chuck Bankoff On January - 20 - 2011

Who is Betty you might ask? Well in fairness, there is no Betty. She is a culmination of a few of our clients who underestimate the expertise and time commitment it takes to successfully market their business on the Internet. I recently had a light-hearted moment with a client who informed me that

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Category: Search
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Google Places Update

Posted by David Duncan On January - 19 - 2011

Google recently announced key changes to the way local search results are displayed and the first page results have dramatically changed as a result. What does this mean for local businesses then? Let’s review Google’s explanation: “…a new kind of local search result that organ

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Category: Search
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Who Links To Your Site Matter…A Lot

Posted by Chuck Bankoff On November - 19 - 2010

It’s no secret that search engines evaluate who is linking to your website to establish how important your website is within your own industry. WebPages that are linked to more frequently are weighted higher by search engines and are more likely to be visited. Inbound links or “back links” ar

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Pay Attention to Google Place Search!

Posted by Alison Lindemann On November - 10 - 2010

Google has recently launched Place Search, which is a variation on local search results that organizes information around specific locations, with the idea of making it easier to make comparisons and decide where to go.  The result is that it is absolutely critical that local businesses have optim

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To All Local Businesses: Take Notice of Google Place Search Changes!

Posted by Maribel Guiste On November - 5 - 2010

Just last week Google revealed the latest shift in its local search strategy and introduced a new, re-vamped version of Google Places called Place Search. This is a shift that may soon be felt – if not already – by any business focused on outshining their local competitors on the search engines

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Use Social Media to Improve Search Engine Rankings

Posted by Francois Muscat On October - 17 - 2010

Everywhere you will find companies jumping into Social Media Marketing to engage with potential customers in conversations. It is quickly becoming essential to any company’s digital marketing strategy. Social Media Marketing (SMM) uses a combination of social networks, Twitter, YouTube, bl

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Category: Social
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