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Ask Questions to raise your profile on LinkedIn

Posted by David Duncan On July - 27 - 2010

I was running a one-day workshop for a company recently on the use of LinkedIn to find new clients and we were discussing how to increase your number of contacts quickly and make your profile more visible to everyone. One of the first things to do is join some groups that have people in them that a

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LinkedIn Advanced People Search

Posted by Gene Bonanno On May - 29 - 2010

Social network sites are about adding a quantity of “friends,” however LinkedIn is more about “quality.” Your connections are a direct reflection of your business so you want to be intelligent about how you add new contacts. Build connections intuitively using the Advanced People Search on

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What “Not To Do” On LinkedIn

Posted by Gene Bonanno On May - 22 - 2010

Unlike Facebook or MySpace, LinkedIn is a completely professional forum.  No one needs to hear that you spent the day “cleaning up a messy kitchen” if you want to be regarded as a professional. In order to remain within the true essence and intention of LinkedIn, here are a few things you shou

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Using LinkedIn to Market Your Business

Posted by Gene Bonanno On May - 16 - 2010

LinkedIn provides the perfect platform for B2B promotion, however not everyone utilizes it to their advantage. Used correctly, LinkedIn can be one of the most effective tools in your marketing arsenal: Profile—Develop your profile to read more than just a stale resume. Include interesting h

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Recommending Those That You Trust on LinkedIn

Posted by Gene Bonanno On May - 5 - 2010

We all want to grow our business base through connecting with other professionals either directly in our field or in areas that support our business. LinkedIn provides a great opportunity to introduce established, reliable contacts with other business peers. However, how do you effectively recommen

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LinkedIn Questions & Answers

Posted by Gene Bonanno On May - 1 - 2010

By asking questions in LinkedIn, you can get useful, straightforward responses from others, both inside and outside your network. Sharing your knowledge with others is a great way to contribute to the dynamic LinkedIn community and enhance your expert’s ‘halo’! It’s like having the oppo

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Posting a Job on LinkedIn

Posted by Gene Bonanno On April - 27 - 2010

Posting job openings on your digital marketing platforms like LinkedIn is a great way for you to access high-quality applicants who are already well connected. Plus, you can provide potential candidates all the information they need to get to know your company and determine if they are a good fit f

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Using Groups in LinkedIn

Posted by Gene Bonanno On April - 19 - 2010

Groups are an important part of any digital marketing mix and social networking site, and your LinkedIn groups can be alumni groups, industry communities, professional / trade groups, and more. Finding LinkedIn groups that interest you, and even starting a new group, is simple and can be very usefu

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Is Twitter for my Business?

Posted by David Duncan On April - 14 - 2010

Are you not sure if Twitter could help your business or do not understand what all of the fuss is about? You are not the only one, but you could be missing out on some professional connections if you do not understand the options open to you. Joining Twitter can have value to some but if you are al

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Updating your LinkedIn status using Ping.fm and Twitter

Posted by Gene Bonanno On April - 10 - 2010

Ping.fm is a free digital marketing service that allows you to update all your social networks at once, including your LinkedIn status. Instead of logging into a number of networks and updating your status in each, you can use Ping.fm to update your entire social network simultaneously – it’

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