WSI Internet Franchise Blog

WSI is proud to announce the opening of our newest Regional Master Franchise Office in Paris, France! As digital marketing continues to grow into a mainstream ideal, it becomes imperative for WSI to branch out to new locations all over the world. We’re very excited to announce our most recent exp

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Think a successful eBook means just good writing? There are more things to think about than the words on the page. If you have a talent for piecing together words and interesting ideas – than an eBook may just be your ticket to PR stardom. A well-written eBook is a perfect complement to a digital

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Is the addition of the Facebook Timeline a dream or nightmare for the marketer? Well, that’s actually up to you. Traditionalists take note: Just when you thought you had a handle on Facebook, it’s going to change the way Brand Pages will function. On March 30th, Facebook will be switching a

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Earlier this week on their blog, LinkedIn announced the arrival of their “Follow Company” button.  So, what exactly does this mean for business owners? Although LinkedIn is still seen primarily as a recruitment site, they are making changes toward being a more social media-friendly outlet for

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Why leave your meeting up to chance, when you can leave it up to Forecast? Location-based social applications have been enjoying a fair amount of both popularity and publicity, but there seems to be a gap. With Foursquare, you check in where you are with the idea that perhaps one of your friends wi

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Writing your blog blindly may mean you’re missing out on an important aspect of a functioning social media plan – blog analytics. If you have been blogging for awhile, how do you measure if your efforts are successful? What topics on your blog are read the most? Following your blog stat

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Start practising your elevator speech! Planely puts your networking skills to the test 30,000 feet in the air. There are networking opportunities everywhere you look, but some of them are a bit more obvious than others. Like an airport. Many connections are made by two people who happen to end up

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Turn business news, events or even product messages into a piece of work everyone will want to read. At first glance, Storify may seem like other social tools used strictly in your spare time to share your vacation photos in a neat and interesting way with your close group of friends. But, when yo

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Tone, character and style in a blog post can be just as important as the words themselves. Is your writing style scaring off your readers? Adding a blog is important to a successful social media plan, however the readers of the blogosphere are a different breed. They usually expect a certain easy-

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Twitter Ads has been available on a per-company basis for awhile, but starting next month it will be open to most US small businesses to take advantage of and implement into a promising digital marketing strategy. Just last week, Twitter announced that it will be opening its self-serve advertising

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