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It’s easy to get caught up with all the untruths while you’re still in your web development stage. This is another important one to watch out for.
Myth #5: My target market only uses a certain browser with certain configurations
FALSE. In the online world, you just can’t know for sure what browser and configuration your target market is using. There is simply no way in differentiating between a student browsing from a public library computer and an executive browsing from a laptop. Your target market’s product preferences are unrelated to their preferred browsers.
Even if you were able to identify your target market’s preferred browser, what are the chances that they would use it exclusively and indefinitely in the future? About slim to none. And changes in browsers happen rather frequently. So, today’s Tip is to ensure that you design a browser-independent site. This is your only sure-fire way to avoid getting burned by the rapidly evolving world of browsers. Keep this tip in mind and you can guarantee that your Website will have a better chance of still be accessible in the future.
Keep an eye out for more industry digital marketing secrets and tips for ensuring Web Accessibility for your company’s website.
Category: Site
Tags: compatibility, myth, target market, traffic, web accessibility,
Written by: WSI Corporate
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