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24 Aug
Bloggers Apply Here

Posted by Chuck Bankoff On August - 24 - 2010ADD COMMENTS

Blogging is one of the best digital marketing methods used to increase your Internet visibility (you’re reading this aren’t you?). Being a “guest blogger” on someone else’s blog just increases your reach that much more. Not only does it give you instant exposure to someone else’s audience and associate you with other highly respected bloggers, it also provides a valuable link back to your web property. Everyone wins; the blog gets some fresh new interesting content, and the guest blogger... (more...)

Category: Social
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September 15, 201014:00to15:0017:00to18:00 We’ve already scheduled next month’s free Internet marketing expert webinar, and this particular digital marketing topic aims to teach you how to effectively convert your website traffic into paying customers. Facilitated by Chuck Bankoff, it’s set for Wednesday, September 15, 2010, and it’s appropriately entitled “Landing Page Design: Common Mistakes and Techniques.” Chuck is a Landing Page and Conversion Expert at WSI and a WSI Certified Research... (more...)

Category: Events, Search, Site, Webinar
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20 Aug
What makes great Content?

Posted by David Duncan On August - 20 - 2010ADD COMMENTS

One of the questions I am constantly asked is what makes great content? We have all heard the expression that “Content is King” but how do you go about getting the content out there so that others will engage with it? The key is to make sure you have a concrete digital marketing strategy for developing new content. You will then be ready at all times to entice new visitors and business acquaintances to your web pages. Here are a few techniques to consider: Start a company blog A business blog... (more...)

Category: Search, Site
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19 Aug
Protecting Your Online Reputation

Posted by Tracy Spence On August - 19 - 20101 COMMENT

If you are in the unfortunate position of receiving “bad press” then, along with dealing with the bad stuff, you need to make sure you bury it with good stuff.  This means featuring at the top of the search engines with your important brands, products and services. Even the smallest of businesses with the smallest websites can work towards this. Domains Perhaps there are some domain names out there that represent your products and services that you could buy. Perhaps you use abbreviations and... (more...)

Category: Social
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Thanks for joining us for yet another successful webinar in our Internet Marketing Expert Webinar Series. Today, WSI Search Engine Expert, Tom Petty facilitated two free sessions uncovering “Driving Business with Local Search.” We knew this topic in particular would resonate greatly with multi-industry professionals and business owners alike, especially since local competition is stiff and your company’s online visibility is non-negotiable! We have a unique perspective and appreciation for... (more...)

Category: Search, Webinar, Whitepaper
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17 Aug
Cooking Up Your Own Digital Marketing Strategy Part 1

Posted by WSI Corporate On August - 17 - 20101 COMMENT

E-mail marketing campaigns, pay-per-click ads and electronic newsletters, are just a few of the online strategies that are lumped together in the category of digital marketing. But on the other hand, digital marketing also includes SMS-driven contests, Twitter-based promotions, and Facebook page management. So when it comes to creating your business’ digital marketing plans, where should you begin? For many businesses, your digital marketing strategy needn’t be complicated, expensive... (more...)

Category: Site
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16 Aug
Reputation Management Part 2: Responding to Negative Reviews

Posted by Chuck Bankoff On August - 16 - 20103 COMMENTS

Congratulations! Now your business is on Google Places, Yahoo! or Bing Local, or Yelp. You just became more visible…and more vulnerable. Local business listings are becoming more and more popular, and more and more important to your digital marketing plan. Your customers now have the ability to leave flattering comments about their experience with you. They also have the ability to leave scathing reviews about their experience. Of course the optimal situation is to run your business so perfectly... (more...)

Category: Social
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Recently, one of our leading WSI Consultants, Ron Adelman, offered his digital marketing know-how by penning a feature article in the 2010 July/August issue of el Restaurante Mexicano magazine.  Appropriately entitled “Seven Steps to a Sizzling Website,” Ron, a long standing WSI Internet franchisee, takes readers through some website improvement tips and essential social media strategies that are not often on a business owner’s radar. There’s no question that Ron was an especially perfect... (more...)

Category: WSI Internet Franchise In The News
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Right now, I’d like to call attention to an exceptional young man, Andrew Nguyen, who has already served in the US Marine Corps and then went on to establish himself as an outstanding business owner through acquiring a WSI Internet Franchise. And this was accomplished all before he turned 30! It is this very appetite for personal excellence and the entrepreneurial mindset that can be attributed to WSI’s new “Investing in America” Program. It’s the first time ever we’ve launched a program... (more...)

Category: Business Opportunity, Franchise Development, WSI Internet Franchise In The News
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13 Aug
Top 5 Tips for getting Media Coverage

Posted by David Duncan On August - 13 - 20102 COMMENTS

Many business owners struggle to get media coverage even although they realize that it can be hugely beneficial in bringing new visitors to their website. Here are some tips that should help you to get local media coverage. 1) Be newsworthy You must be newsworthy. That’s not as difficult as it might sound since there are literally hundreds of small business stories published every week in the media. Look out for these stories and try to understand how they happened. If you read them carefully... (more...)

Category: Social
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