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31 Jan
Complimentary Whitepaper: Online Reputation Management

Posted by Maribel Guiste On January - 31 - 2011

Download a free whitepaper covering the nuts and bolts of how to manage your brand’s online reputation!

We’re only a few days away from our free webinar, “Online Reputation Management: 3 Steps to Balance Risk & Reward!” And as always, we have also released a complimentary whitepaper with the same focus: to educate you and your organization on the essential How-to’s of online brand management.

Establishing a foundation of an expert-planned social media strategy can drastically boost and transform any company’s online presence. Likewise, the absence of a proper social media plan can be equally detrimental to your company’s reputation. Ignoring what your customers are saying about your brand online can potentially destroy your company integrity, damage customer loyalty and ultimately cost you revenue!

Like the rest of your digital marketing plan, your social media strategy faces the same pros & cons, and advantages & challenges. Managing your online reputation can be a tricky task.

So check out some whitepaper highlights:

  • 3 steps to effective ORM
  • What “ORM” really means – the ins and outs of online reputation management
  • How to protect your brand against trademark / company name violations
  • Crisis management strategies

Gain expert insight into the best practices of online brand reputation management! Click here to download your complimentary whitepaper now!

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About the author: Maribel Guiste
Maribel Guiste, a Certified Franchise Executive (CFE) leads WSI Franchise Operations in her role as Vice President and is WSI’s liaison to the more


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