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About: Maribel Guiste

Maribel Guiste, a Certified Franchise Executive (CFE) leads WSI Franchise Operations in her role as Vice President and is WSI’s liaison to the various Franchise Associations. In managing the day-to-day operations of the Franchise Training, Support Team, Product Marketplace and Strategic Partnerships, her responsibilities include ensuring that WSI Consultants and their clients enjoy the highest level of service and support from WSI headquarters. Maribel has an educational foundation in training and psychological development and has been a successful entrepreneur herself. With this background she brings ongoing value to the WSI system providing leadership in customer service excellence. As a member of the WSI team for close to a decade, Maribel remains committed to help deliver the most complete and progressive training, tools and support programs enabling WSI Consultants to grow their businesses profitably and serve their clients better. Maribel also actively manages WSI’s charitable causes as it relates to the Make Child Poverty History campaign.

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