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Archive for August, 2010

As a whole, our WSI Internet Franchise has always believed in giving back to the community. And now, with the recession’s impact felt around the world, our sights are set on a new exciting initiative that is poised to make a significant difference to those who may have been hit the hardest. Speci

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Category: Business Opportunity, Franchise Development, WSI Internet Franchise In The News
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Reputation Management…Part 1

Posted by Chuck Bankoff On August - 9 - 2010

OK…so you’re running a responsible, reputable business and you catch your bookkeeper with her hands in the till. You fire her…as you should, and threaten prosecution. Next thing you know, negative reviews about you and/or your company start showing up on Yelp, or whatever review sites are out

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Category: Social
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Pay Per Click (PPC) – What is it and How Does it Work?

Posted by WSI Corporate On August - 8 - 2010

The term “Pay Per Click,” or PPC, is one advertisers and business owners toss around a lot. Most people have minimal knowledge of PPC. Most think it sounds like a good idea, but will have no idea how it works, what it entails or if PPC is right for your business’ digital marketing strateg

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Category: Search
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SEO: DIY vs. Hiring a Pro

Posted by WSI Corporate On August - 7 - 2010

Digital marketing has a do-it-yourself, pioneering nature at its core. So it’s tempting to think that search engine optimization (SEO) is one aspect of digital marketing that we can do ourselves. Yet anyone who has tried just that knows how time-consuming and stress-producing it can be, which mak

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Category: Search
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How to Use Facebook for Business Marketing

Posted by David Duncan On August - 6 - 2010

Much is being written on the benefits of using Social Media to promote your business but how exactly should you use Facebook to promote your business? The first thing to say is that there is no one answer that will suit all types of business. You need to promote the correct image of your business a

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Category: Social
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Complimentary Whitepaper! Driving Business with Local Search

Posted by Ron McArthur On August - 5 - 2010

Did you realize that more than 60% of us prefer to do business with a local business in our own neighborhood? As consumers, we’re always searching for “wallet-ready” businesses like auto repair shops, electricians, hair salons, attorneys, restaurants and so on. But each of these businesses ha

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Category: Search, Whitepaper
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The 1-2-3’s of Landing Pages

Posted by Alison Lindemann On August - 4 - 2010

It is typical for people to jump into landing page development without first establishing a clear digital marketing strategy, and then confirming the purpose of their landing page.  Most landing pages have no clear purpose and not surprisingly, they don’t perform as well as intended.  Let’s s

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Category: Site
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Free Webinar! Driving Business with Local Search

Posted by Ron McArthur On August - 3 - 2010

In just three short weeks, WSI will be conducting a special digital marketing webinar on how you can drive more business for your company using local search marketing tactics. Mark down August 18th, 2010, on your calendar now and register to reserve your spot for one of two sessions facilitated by

August 18, 201013:00to14:0015:00to16:00 Read More →


Category: Events, Search, Webinar
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Let SEO Drive Website Promotion

Posted by WSI Corporate On August - 1 - 2010

Search engine optimization (SEO) isn’t just a good way to amp up your search engine rankings and increase your web visibility. SEO also helps you answer the question, “How do I promote my business’ website?” It is a powerful and promotional digital marketing tool that, when used correctly,

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Category: Search
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