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Archive for March, 2010

Web Accessibility Myth #5

Posted by WSI Corporate On March - 31 - 2010

It’s easy to get caught up with all the untruths while you’re still in your web development stage. This is another important one to watch out for. Myth #5: My target market only uses a certain browser with certain configurations FALSE. In the online world, you just can’t know for sure what

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Category: Site
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Part 3: Blogging and Content Marketing

Posted by Francois Muscat On March - 30 - 2010

This is post 3 of our 4 part series on our discussion of the importance of engaging in Blogging, Social Media and Content Marketing to enhance your business’ digital marketing efforts and overall visibility online. Website Content vs Print Content As you begin to write compelling content for

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Category: Social
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Digital Paradigm Shift

Posted by Ron McArthur On March - 29 - 2010

Take notice of how the advertising world is shifting. Both consumers and businesses as we know them are getting online and following the move to become digitized. Forget the days of magazine print ads, billboards, radio spots, and even television commercials; these are all ok, if you’re stuck in

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Category: Site
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How to Improve your Online Visibility

Posted by David Duncan On March - 28 - 2010

Most business owners would like to increase their online exposure. After all, without decent online visibility you will not increase your web inquiries by much. There is so much advice available, so where do you start? Here are some of the more effective strategies to help you boost your online vis

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Category: Social
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Web Accessibility Myth #4

Posted by WSI Corporate On March - 27 - 2010

Today we’ll debunk one of the most prevalent digital marketing myths to date. Don’t let this one fool you and your company’s web developer! Myth #4: I don’t have to worry, since everyone on the Web uses Internet Explorer FALSE. Even though Microsoft’s Internet Explorer is currently the

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Category: Site
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Social Monetization and Online Reputation Management

Posted by Maribel Guiste On March - 26 - 2010

More often than not, we’ve all grown up in a society where image is valued. For individuals, groups, and businesses, your reputation is an aspect that is important and can also be fragile. Your reputation is how others view your services, how they determine your worth, and – ultimately – how

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Category: Social
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WSI Open Forum

Posted by Ron McArthur On March - 25 - 2010

Once a month I’ve been hosting an open forum webinar for our franchisee network at WSI. It’s a dynamic initiative where we invite all of our franchisees worldwide (Internet Marketing Consultants) to share insights on past successes and gain direct access to some of our upcoming plans. I

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Category: Franchise Development
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Part 2: Blogging and Content Marketing

Posted by Francois Muscat On March - 25 - 2010

This is the second post of my 4-part series where I will be discussing Blogging, Social Media, Content Marketing and the importance using these online tools to improve your business image online. Include a blog in your marketing strategy Blogging is a powerful business digital marketing tool. Blog

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Category: Social
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Today: Facebook Uses & Advantages for Businesses Webinar

Posted by WSI Corporate On March - 24 - 2010

Today’s the day to learn how Facebook can leverage your business. We’ll cover everything from online reputation management, lead generation, attracting traffic and brand enhancement. Additionally, you’ll gain tips for Facebook best practices and what-not-to-dos. Look at it as a free 1 hour se

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Category: Events
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The World is Becoming Digital

Posted by Ron McArthur On March - 23 - 2010

Perhaps the greatest piece of advice anyone can give to business owners is to adapt to your market. Ensure that your business – despite your specific services or products – grows and evolves alongside the rest of the world. Although you may always have customers who value tradition and the “o

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Category: General
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